Survey of Social Media
Course Information
Subject
DMD
Course Number
127
Division
Status
Active
Course Title
Survey of Social Media
Course Description
This course provides an introductory survey of social media in its historical, social, cultural, and economic context with a goal of preparing students to become informed social media users and decision makers. It also examines social media in everyday life and business environments via such research methods as observations, interviews, experiments, and case studies. Students will learn the fundamentals of choosing the proper social media channels, and creating and managing selected social media accounts through hands-on practices for a simulated marketing campaign.
Minimum Credit Hours
3
Maximum Credit Hours
3
Total Completions Allowed for Credit
1
Lecture - Lab Hours
(2-2)
Requirements
Prerequisite(s): College Reading and Writing Readiness
PCS Code
1.2